Change management and digital transformation.

You understand change, analyze transformation, apply change models, and plan based on data.

Chapter 1: Understanding Change, Drivers, Context, Transformation

You explain the core concepts of change, transformation, and transition, and distinguish change management from project and business analysis. Using the scenario of a HealthTech scale-up, you identify drivers of change and typical causes of failure.

Chapter 2: Classifying Transformation, Maturity Levels, Gap Analysis, and AI Potential

You define digital transformation and distinguish it from IT projects. You will apply a gap analysis, assess AI potential, and identify seven typical pitfalls in AI implementations.

Chapter 3: Applying Change Models, from Lewin to Cynefin

You apply five core frameworks (Lewin, Kotter, ADKAR, Cynefin, Senge), understand their interrelationships, and select the appropriate model for your change context based on sound reasoning.

Chapter 4: Planning Change, Management, Data, and KPIs

You define change-specific KPIs, distinguish between leading and lagging indicators, and interpret adoption metrics. You analyze an employee survey in Excel and formulate a business case.

You shape culture, address resistance, communicate in a way that resonates with your audience, and ensure success.

Chapter 1: Shaping Culture, AI Adoption, and Mindset

You identify cultural artifacts and derive values. You evaluate four enablement dimensions for AI readiness and identify three key levers for cultural change.

Chapter 2: Understanding and Addressing Resistance

You identify four types of resistance and their causes using real-world examples. You understand psychological safety as a leadership lever and are familiar with co-determination rights regarding digital systems.

Chapter 3: Reaching Stakeholders, Communication, and Change Leadership

You will systematically identify stakeholders, classify them in the Power-Interest Matrix, and design a communication roadmap. You will apply three operational change leadership practices to your daily work.

Chapter 4: Securing Success, Evaluation, Benefits, and Embedding

You will establish benefits realization as a process, recognize typical regression patterns after go-live, and develop a crisis response plan for five common change crises.

Chapter 5: Planning the Transfer, Project, and Closure

You integrate six core components (stakeholders, framework, interventions, KPIs, benefits, communication) and present your project to a simulated steering committee.